“It still gives me shivers when I think of the earthquake we had on April 25, 2015,” says solar co-CEO Gita Pariyar. “Nepal faced a huge devastation, people lost their lives and those who survived were left with no shelter and darkness at night. We faced not only physical damages but were also shaken psychologically.”
Gorkha District, the epicenter of the earthquake, was hardest hit. It is one of the remotest districts in Nepal, and it is difficult for people there to access healthcare, education, and electricity. This is why Gorkha is one of the most neglected districts in terms of development and why people there face many hardships.
Empower Generation, in partnership with the Unitarian Universalist Service Committee (UUSC) wanted to provide support to the district and Dalit women in the community. Dalits are the “untouchables” caste, the lowest designation in the caste system, and face enormous discrimination in society. Initially, Empower Generation and UUSC were planning to select one entrepreneur and several sales agents, as part of our program. However, after meeting Danu Ale, age 27, and Gita Pariyar, age 37, we decided to recruit both of them as co-CEOs of one business. Danu and Gita have a long track record of working together as community outreach and development volunteers, having introduced improved cookstoves to their communities and provided health and sanitation trainings.
Neither of them had ever thought about starting their own business, but with Empower Generation and UUSC’s support they started their business Ashmita and Laxmi Saurya Urjah and Traders, named after their daughters Ashmita and Laxmi. With their new business, they are not only becoming financially independent but are also providing job opportunities to their ten sales agents.
Gita, born a Dalit, remembers how people used to cleanse everything that was touched by her and other Dalits when she was a child. Though people today are more aware and less prejudice about Dalits, there are still many who do not accept them. From a young age, Gita worked hard to change people’s perceptions of Dalits. Today, she works for a community development program, promoted by Empower Dalit Women of Nepal (EDWON). EDWON’s mission is to enable rural Dalit women, repressed by caste and gender, to claim their rights and live in dignity.
Gita’s business partner Danu is part of an indigenous caste called Magar. She does not face the same discrimination as Gita, but her caste does not have a high standard of living in Gorkha. Though Danu and Gita are from different castes, like all people, they share common experiences. They both were married at 17 years old and both have a 7th grade education.
In terms of running their business, Danu and Gita’s skills and strengths complement each other. Danu is skilled with her hands, but when it comes to speaking in front of large audiences she lacks confidence. Gita has strong leadership skills and is confident speaking with people. Both Danu and Gita share a focus on developing the skills of the people in their communities.
Neither of them had ever thought about starting their own business, but with Empower Generation and UUSC’s support they started their business Ashmita and Laxmi Saurya Urjah and Traders, named after their daughters Ashmita and Laxmi. With their new business, they are not only becoming financially independent but are also providing job opportunities to their ten sales agents, who were unable to complete their schooling and belong to either the Dalit or indigenous castes.
Since the 2015 earthquake, many people continue to live in Gorkha without electricity. Solar products distributed by Danu and Gita’s business are making life easier. Customers can extend their working days into the evenings, earning more income and improving their children’s study times and household safety. For example, farmers can work in their fields and check on their livestock in the evenings; children can study for longer hours; and women can see better when cooking at night, decreasing kitchen accidents. Danu and Gita’s business has helped entire communities come out of darkness. They want to light every village in Gorkha. But due to Gorkha’s rugged geographical terrain, it is difficult for one enterprise to cover all the villages in the district. There is no reliable public transport to visit remote areas, so it is essential that more solar enterprises are launched.